A service design-based dual approach that addresses both awareness creation and informal sector inclusion: ✅ Youth Awareness Campaign: Designed specifically for the young population in India. Aims to trigger a shift in perception towards e-waste through engaging and relatable narratives. ✅ Channel for Informal Sector Workers (Kabadiwala): Establishes structured channels that involve scrap dealers in the circular economy. Encourages integration of the informal e-waste sector into the mainstream system.